I need help creating a thesis and an outline on Air Asia analysis summary. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required. AirAsia Case Analysis Summary AirAsia Case Analysis Summary Issues in the Case The number one low ticket airline in the Asia – AirAsia has been growing swiftly since the new millennium, to become the largest low cost and an award winning carrier in Asia. AirAsia, with a fleet of 72 planes, flies to over 61 international and domestic destinations with over 100 routes. The airline operates over 400 flights every day from hubs located in Thailand, Indonesia and Malaysia (Kami, n.d). Started on December 12th, 2001, the carrier has been such a huge occurrence in the airline industry mainly in Asia. The airline, with its average icon, but with a strong trademark, “now everyone can fly” these days has been an influential matter in the Airline industry. The firm is one of the airline organizations who are more centered on the strategy of how to decrease inefficiency and incorporate the lowest fare in the world as possible. With low complexity, cost-efficiency and productivity, the company has the cornerstone elements of building a strong business (Porter, 2007). In addition, according to Rhoades & Jr. (2005), the most flourishing carriers came to control their hub markets permitting them to exert greater control over capacity and pricing. Founded on this statement, the present issues in AirAsia organization are how to accomplish being the least expensive carrier in the world and still make their profits. In relation to these issues, Rhoades & Jr. said that AirAsia the most thriving carrier in the airline industry permitting them to exercise greater control over capacity and pricing (Porter, 2007).
