Hello, I am looking for someone to write an article on Culture and Leadership: A Comparison of Coca-Cola and Pepsi. It needs to be at least 1500 words. Leadership behavior is influenced and affected by the culture in which each leader and worker operates. Culture influences leadership philosophy and practices mainly through motivation. The idea that leadership works though people, however tautological, is vital for leaders in a culture that differs from their own. Culture affects people – their needs, wants, aspirations, all of which the leader must tap.
Leadership values and practices of many organizations reflect the culture of the society in which these organizations exist. In fact, values and practices often derive much from the cultures of the society from which it evolved. Identifiable cultural differences may make it inappropriate to take management and leadership theories and practices from the culture in which they were developed and apply them to another culture. This is exemplified with the concepts of culture and leadership in Coca Cola Company and Pepsi Company.
In this regard, this paper is written with the objective of presenting a comparison of Coca-Cola and Pepsi in terms of culture and leadership theories and applications. The essay would initially provide a brief historical background of the two beverage companies. Further, the culture in both organizations would be evaluated and assessed to determine which is more effective given underlying factors. Finally, the topic of strategic leadership would be proffered in conjunction with those employed by Coca-Cola and Pepsi. It would thereby be analyzed in the context of factors that make an organization more effective than the other.
Coca Cola is the world’s top brand of soft drinks manufactured by Coca Cola Company. It was founded by Dr. John Styth Pemberton, in Atlanta, Georgia in 1886 originally as a headache remedy. It was officially incorporated in 1892. Its humble beginning experienced a promotional dilemma which led Pemberton to sell the business to Asa G. Candler in 1891. Under Candler’s leadership, Coca-Cola grew and expanded through product development, advertising, promotions, and product packaging. Currently, “Coca-Cola makes four of the top five soft drinks in the world, Coca-Cola at number one and Diet Coke, Fanta, and Sprite at numbers three through five.” (International Directory of Company Histories, 2005, par. 1).