You will be researching one publically traded company throughout the semester. The publicly
traded companies to choose from are:
Nike, Amazon, Starbucks, Apple, Netflix, Google, Disney World, GM, Ford, JC Penney, Kohl’s,
and United Airlines.
The following are the instructions for the Application Assignment:
 Your paper must be a minimum of 250 words, double spaced.
 Your Application Assignments will be in APA format and include writing a narrative or
abstract, at least 1 reference and sources will be cited within the paper
 Find an article (or Articles) that relates your company to any two concepts, topics
and/or terms that we are studying each week.
Example of a concept, topic and term:
Topic: Motivational Theories (this is the overarching subject matter of a section of your reading)
Concept: Maslow’s Hierarchy of Needs (this is one of the areas being discussed that relates to
the overarching subject matter of that same section of reading)
Term: Physiological Needs (This is a very specific term that is used within the concept)
When you are finding an article, then look for something that addresses any of the above or any
combination of the above.
You may find that there are incidences when you need to find two articles to complete the
Application Assignment.
The Annual Report for your company may also be used instead of an article
 Please go into specific details about your chosen concepts, topics or terms to
demonstrate an understanding of how they relate to your company
 You must BOLD AND UNDERLINE those two concepts, topics and/or terms
 Application Assignment Total: 10 points



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